(Thumb)nail in the coffin for the prohibition on monitoring?

Article 15(1) of the E-Commerce Directive (2000/31/EC) has long been a useful weapon in the armoury of social media platforms and search engines by prohibiting a “general monitoring obligation”. This, they argue, means that they can only be required to remove specific unlawful content that is identified by the complainant or court, but no more. The problem with this is that it is very easy for the unlawful content to be spread far and wide and the complainant is required to play whac-a-mole, identifying every repetition and variation of that content.

In today’s judgment in Eva Glawischnig-Piesczek v Facebook Ireland Limited (Case C-18/18), the CJEU has given important guidance in relation to the removal of content which contains identical wording to the original unlawful content or which has “equivalent” content.

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